Utilities Should Sell Customer Electricity Data Lexington Institute, April 25, 2017 Digital technology is deployed on the electric grid to make it “smarter,” allowing two-way communication and the transferring of data. This enables customers to manage electricity costs and make the grid more reliable. Since new data is collected from sensors on the grid, sharing […]
Betsy Ricker, ERS, for Zondits Utilities across the country are providing their customers with reports that compare an individual home’s usage to their nearest neighbors, and it evidently makes an impact. By leveraging the power of social norms and appealing to the competitive aspect of human nature, these comparison reports have reduced energy consumption by […]
Oracle Corp. (ORCL) To Tap US Utility Transition With Purchase Of Energy Efficiency Developer Opower Inc. (OPWR) IBT, May 2, 2016. Image credit: Peggy_Marco U.S. software giant Oracle Corp. says it wants a slice of the clean energy transition unfolding across America’s $2.3 trillion utilities industry. Oracle (NYSE:ORCL) announced Monday it will buy software-as-a-service company Opower Inc. […]
Amanda Gassé for Zondits, November 19, 2015. Image credit: geralt The emergence of smart home technology has made customers more energy-savvy than ever before. The new marketplace platform was launched last week and it offers increased opportunity for utilities to become energy advisors for their customers. Opower partnered with software developer Enervee to develop the marketplace […]
How do you get energy customers to make smart and meaningful choices when they might not care very much about it? This is a challenge recently-public energy-efficiency program administrator Opower confronts every day.
